Newcomer brand questionnaire | WILDFRÄULEIN 71
Men’s & Women’s / Ready To Wear, Shoes, Accessories and others
Brand information / About the designer
―What inspired you to become a fashion designer? Describe developments leading up to the brand launch.
I saw clothes from various viewpoints when i was 14 and then, I saw some new designs potential in the clothes.I converted clothes by tearing or sewing in order to express myself into new designs.
―What is the brand’s concept? What do you want to communicate through fashion designing? What are the images of men and women you want to project?
I just want them to enjoy themselves.
―What is your source of inspiration in creating fashion? What is your process of developing a design concept?
Nature, architecture, art.
―Who are your current stockists (areas, retail formats, etc.)? Describe the typical followers of your brand.
From 20s to 50s or more widely.
―Which brands, designers, styles and cultures have had the most impact on your fashion designing, and why?
About 2018 S/S collection
―Why have you chosen Tokyo(Amazon Fashion Week TOKYO) as the venue for presenting your collection?
I would like people to see my collection more and also would like to know people’s opinion of my collection.
―What is the concept / image for your brand’s 2018 S/S season?
white line, white burn
―What is your vision for your show / installation?
Effects of collaboration with music, clothes and models on people.
―What are your brand’s future outlook and goal?
Becoming one of the most famous brands in the world and learning several designs such as art, architecture and space, which can be incorporated into fashion design.
―What does Tokyo represent for you?
I feel comfortable with Tokyo as the place i was grown.
―Which parts / sites of Tokyo do you like most? Why?
―What are your favorite / recommended shops (of any genres, e.g. fashion stores, homeware stores, food services), facilities and sites?
Villains, Myria, UnrealisticReality